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      Aircel launches GSM mobile services in Punjab

      The number 1 Telecom player in Tamil Nadu, Chennai, Assam and North East now in Punjab

      Chandigarh, August 06, 2010

      Aircel the fast growing Pan India telecom operator in the country, today announced the launch of its GSM mobile services in Punjab. With a subscriber base of over 40 million, Aircel, the fifth largest service provider, extended its services all across Punjab and rolled out its 21st circle with Punjab.

      Mr. Gurdeep Singh, Chief Operating Officer, Aircel said, “We are proud to be here in Punjab and present to our customers a National Brand with a strong local connect. We will be introducing products and services uniquely tailored to meet the special needs of our Punjab consumers. To reward high usage in a simple manner we have introduced a Value plan with inbuilt VAS & Data which @ Rs. 123 gives you unlimited Pocket Internet surfing for a month and Unlimited dialer tunes offering downloads at no extra cost.

      True to its word the simple value plan further offers STD @ 1p/1sec , Local Aircel to others @ 1p/ 2secs and Local Aircel to Aircel @ 1p/3secs. The tariff validity is for a period of 90 days. To give maximum benefit to our consumers we have the same tariff while roaming on Aircel network to Himachal Pradesh, Uttar Pradesh and Delhi. The Punjab launch brings us closer to the completion of our Pan India roll-out.”

      Mr. Gurdeep Singh, further added, “We attribute our success to our core values of trustworthiness, simplicity, strong local connect and service that is value for money. We bring these same values to serve Punjab. With mobile penetration of 70% and Internet on mobile penetration of 11% in Punjab, there are a lot of segment based needs that an operator can fulfill for better consumer satisfaction and open a window to the world of possibilities.”

      Aircel’s presence in Punjab brings with it a plethora of significant offers for its people. To address the needs of the consumers in Punjab, Aircel introduces a Business Pack for the SME’s with unlimited community calling and Data @Rs.199 /Rs 499/Rs 999 for 1month / 3 months/ 6 months respectively offering absolutely free local Aircel to Aircel calls & sms and to others and STD @ 45p. This is inclusive of free Stock Updates.

      To address a significant population that has a strong base in US and Canada, Aircel provides an attractive ISD pack @1.6p/sec for 90 days inbuilt in the Simple Value Plan.

      Aircel introduces, extremely innovative Pocket Internet cards an Industy first by Aircel to democratize Internet on the mobile which offers the consumers unlimited browsing for a period of 30days @Rs 98, 3days @Rs 14 respectively and a one day pack @Rs 5.

      Aircel will offer a rich bouquet of VAS services with localized content including a WAP Portal page in Gurmukhi for any GPRS handset. In addition to this, there will be Music on demand, CRBT and an innovative voice based Doctor-on-call service among others.

      Apart from a very robust Retail coverage Aircel will provide a range of both prepaid and postpaid products through its exclusive, vibrant flagship company outlets in Chandigarh, Amritsar and Mohali.

      Always recognized for its high focus on Customer care and service, Aircel has set up a specialized Data Call Centre with the latest technology and multilingual Customer care handling capability. This will help its subscribers to connect better and get the best service.

      About Aircel

      Aircel, a part of Maxis Communications Berhad, Malaysia, is India’s fifth largest GSM mobile service provider with a subscriber base of 40 million and is the fastest growing mobile operator in the country. It is the market leader in Tamil Nadu, Assam, North-East and Chennai. . Aircel is now present in 21 Telecom Circles (Mumbai, Pune, Uttar Pradesh East, Uttar Pradesh West, Delhi, Andhra Pradesh, Karnataka, Kerala, Kolkata, Assam, Bihar, Chennai, Himachal Pradesh, Jammu and Kashmir, North-East, Orissa, Tamil Nadu, West Bengal, MP & Chhattisgarh, Haryana & Punjab) and with spectrum secured for all the remaining circles (a total of 23 circles in India), the company is on track to become a leading Pan-India Operator. For more information, please log on to www.aircel.com

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