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      Press Release

      Aircel rolls out 3G services in Mumbai with Pocket friendly 3G data packs

      Mumbai, November 12, 2014: Aircel, one of India's leading innovative mobile services providers, today announced the launch of its 3G services in Mumbai. Now Aircel Mumbai customers can experience the faster and smarter world of 3G on their mobile phones or via Aircel 3G dongles. Mumbai is the third region where Aircel has launched its 3G services this year after Delhi and Rajasthan.

      Harish Sharma, Regional Business Head – West, Aircel, said, "With the phenomenal upsurge in smart devices and data penetration, the customer is fast evolving and demands superior technology and affordable plans. Aircel is truly delighted to launch 3G data services in Mumbai and offer uninterrupted browsing through its various tailor-made 3G plans to suit all pockets. We are the latest GSM player to provide 3G services in Mumbai. Aircel's 3G services will offer enhanced user experience to subscribers, allowing them to live streaming of various content like - sports matches, TV shows, internet gaming, video calling and better access to social media."

      To activate 3G data services, customers need to simply recharge by opting for a tariff plan from the range of best value for money products and services or buy an internet pack. The tariff plan will offer 3G data benefits, voice calls and upto 300 MB of Free Facebook and Whatsapp, while the internet pack starts from as low as Rs. 13 and will offer 1GB of data for Rs. 195 which is competitive to the similar products in the market. The details of the packs and tariff plans are:

      Tariff Plan:

      MRP
      Data Benefit
      TALKTIME 
      (Local A2A, LocalA2O, 
      STD A2A, STD A2A)
      Validity
      107
      300MB 3G Data + 300MB (10MB per day)
      Facebook and WhatsApp Data
      NA
      30 Days
      126
      500MB 3G Data + 300MB (10MB per day)
      Facebook and WhatsApp Data
      1p/sec
      30 Days
      226
      1 GB 3G Data + 300MB (10MB per day) 
      Facebook and WhatsApp Data
      1p/sec
      30 Days
      349
      2 GB 3G Data + 300MB (10MB per day) 
      Facebook and WhatsApp Data
      1p/sec
      30 Days

      Monthly Internet Packs

      MRP
      Data Benefit
      Validity( days)
      13
      55MB
      1
      26
      120MB
      3
      44
      200MB
      7
      123
      500MB
      30
      146
      700MB
      30
      195
      1024MB
      30

      Taking on the youth's desire to be connected 24*7 through various social networking platforms, Aircel is offering extra data exclusively for Facebook and Whatsapp usage on Aircel's 3G network, therefore, empowering our customers to be socially connected always.", added, Mr. Sharma.

      About Aircel Limited

      Aircel is one of India's leading innovative mobile service providers. The company has 3G spectrum in 13 circles and BWA spectrum in 8 circles and is credited with the fastest 3G roll out ever in the Indian telecom space. As a young data led telecom player, Aircel has constantly been at the helm of introducing innovative and value for money products and services for its customers, which are industry firsts, be it the Aircel Pocket Internet, taking the first step in making 3G affordable for the masses, being the first telecom player to introduce Facebook Voice Updates on Aircel, and many more. The Smart Pocket Internet data plans by Aircel truly changed the way mobile internet was perceived and consumed. The company has been the proud recipient of coveted awards such as Asia Responsible Entrepreneurship Awards (AREA) 2012 South Asia by Enterprise Asia, 'Excellence Award for Security in Telecom 2012' by Data Security Council of India (DSCI) an institution setup by NASSCOM® and 'Best in class Learning and Development Awards' for 'Innovation in Learning' and 'Best Training Venue' by World HRD Congress 2013. For more information, please log onto our websitewww.aircel.com.

      For further information, please contact:
      communications@aircel.co.in

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